Juice=Juice’s Popularity Boom: Is It All Down to Vocal Skill? 5ch: ‘Even Their Weakest Singers Beat Other Groups’ Best’

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The story

A thread titled “Juice=Juice’s success really comes down to their vocal skill, doesn’t it” popped up on 5ch’s Hello! Project board and drew a wave of responses. Juice=Juice has long been praised as a “group with strong vocal talent,” but opinions split over their recent surge in popularity: some argued it’s simply the payoff of years of accumulated skill, while others credited luck and timing—like a viral song or social media buzz. Some defended the group, saying “even their weakest members sing better than other groups’ top members,” while others pushed back, noting “there was a stretch when their vocal skill was just as strong and they still didn’t sell.”

What people said

1AnonymousSep 25, 2026 12:11
Groups other than Juice should start putting real effort into vocal lessons too.
4AnonymousSep 25, 2026 12:13
Vocal skill is the least relevant factor here.
6AnonymousSep 25, 2026 12:15
Re: #4
That's exactly the kind of reality-denial from ANGERME fans that's gotten ANGERME into this sorry state.
5AnonymousSep 25, 2026 12:15
They were always said to be a high-skill group, remember?
All that accumulated skill is what led to this big hit now.
7AnonymousSep 25, 2026 12:15
Historically speaking, vocal skill alone only gets you as far as staying inside "the village" (fandom slang for a small, hardcore-only fanbase, as opposed to real mainstream success).
8AnonymousSep 25, 2026 12:17
There's no way they'd be this popular without their "shutter chance" (a lucky viral break referenced repeatedly in this thread).
9AnonymousSep 25, 2026 12:18
Say what you will, but in a group that had Takagi and Kanazawa in it, there's an unspoken pressure not to stay bad at singing.
Irie's skills have shot up like crazy too, and Ishiyama—who was notorious as the group's "Gian" (Doraemon's screechy, tone-deaf character, fan slang for an off-key singer) back in her trainee days—keeps getting handed major parts now.
10AnonymousSep 25, 2026 12:18
Before their big breakout ("Moremi," fan slang for their viral hit/moment), back when their vocal skill was at the same level, they were even less popular within the hardcore fandom than Ocha Norma, and their Budokan show had to be propped up by "Rosy" (fandom nickname, exact reference unclear).
22AnonymousSep 25, 2026 12:27
Re: #10
Maybe Tsubaki Factory should get "Rosy" to prop them up too, then.
11AnonymousSep 25, 2026 12:18
Luck may be crucial to breaking through, but the effort you put in before that lucky break is what pays off once the luck actually arrives.
12AnonymousSep 25, 2026 12:19
Anyway,

off-the-charts skill, no looks
skilled, cute
no skill, no looks
skilled, no looks
skilled, no looks
no skill, no looks
no skill, cute
no skill, no looks
no skill, no looks
skilled, cute
no skill, no looks

that's the kind of group this is
13AnonymousSep 25, 2026 12:19
Because even Juice=Juice's lowest-ranked members sing better than other groups' top members.
14AnonymousSep 25, 2026 12:22
Even after they forced a tone-deaf member onto Uta Con (NHK's music show)?
15AnonymousSep 25, 2026 12:24
Cuteness

Yes: 3
No: 8
Absolutely none: 1


Skill

Off the charts: 1
Yes: 4
No: 6
42AnonymousSep 25, 2026 12:35
Re: #15
Got the headcount wrong, but the members themselves are pretty average anyway.


Cuteness

Yes: 3
No: 7
Absolutely none: 1


Skill

Off the charts: 1
Yes: 4
No: 6
17AnonymousSep 25, 2026 12:25
As for "Gian"-level singers (Doraemon's tone-deaf character, fan slang for an off-key singer), every single Hello Project member, trainees included, thinks "even I could do that."
18AnonymousSep 25, 2026 12:25
They got popular because they lucked into their breakout hit ("Moremi")—effort, skill, none of that has anything to do with it lol
19AnonymousSep 25, 2026 12:26
Thanks to their offshore company and their lucky "shutter chance," that's why.
21AnonymousSep 25, 2026 12:26
If you've got this level of skill and can also keep your visuals up to par, of course you're going to sell—look how well HANA's been received.
23AnonymousSep 25, 2026 12:27
Guess everyone finally gets it now: no matter how hard you work on dancing, it barely matters.
27AnonymousSep 25, 2026 12:30
Then why don't their other songs go viral?
30AnonymousSep 25, 2026 12:31
Re: #27
Because those aren't the kind of songs that go viral—honestly, right now it's the group itself (fan slang: "the box," meaning the unit/brand as a whole) that's going viral, not any one song.
28AnonymousSep 25, 2026 12:30
I happened to stumble on the old thread from when Hayashi joined, and people were saying it was just damage control since their tours were always half-empty.
And that was only a year ago.
35AnonymousSep 25, 2026 12:33
Re: #28
Still, as a big, stable group with no graduations, they'd already been putting up solid, consistent results.
The ones sinking now are the ones who got too comfortable leaning on the "sacrificial member" sales tactic (pushing one member hard to drive individual sales).
31AnonymousSep 25, 2026 12:32
Their breakout hit ("Moremi") owes a lot to songwriter/producer Yamazaki Aoi, but the fact that new fans dig into the back catalog and go "oh, this old song's great too, and this one"—that's because Juice=Juice genuinely has the chops.
38AnonymousSep 25, 2026 12:34
Re: #31
Exactly that—you really feel it watching BEYOOOOONDS, whose hit "Haiiro to Ao" (referred to in the thread by its abbreviation) never led anywhere further for them.
36AnonymousSep 25, 2026 12:33
If you're holed up in "the Wolf" (a notoriously insular hardcore-fan forum), you won't get why new fans are getting into them.
The thing said most often is that people are stunned every single member who steps up can actually sing.
Put another way, if they trained up the members who fall apart whenever they get handed another group's vocal parts, other groups could have their moment in the sun too.
40AnonymousSep 25, 2026 12:34
Re: #36
Don't act all high-and-mighty when you're just an armchair fan (someone who never actually goes to shows).
43AnonymousSep 25, 2026 12:35
Ha, the "skilled" Juice=Juice where literally nobody made a splash at the solo festival.
Kawashima was about the only one who wasn't a total dud.
45AnonymousSep 25, 2026 12:37
Re: #43
Sorry, busy with a life outside the fandom lol
44AnonymousSep 25, 2026 12:36
Re: #40
I go to way more shows in person than you do, though lol
46AnonymousSep 25, 2026 12:37
Re: #44
Haters seriously don't know anything about the actual shows—
their info is always out of date.
49AnonymousSep 25, 2026 12:38
Wasn't the solo festival before their breakout hit ("Moremi")?
You must've had plenty of free time back then lol
55AnonymousSep 25, 2026 12:42
Re: #49
Nope, already busy back then, sorry to disappoint lol
53AnonymousSep 25, 2026 12:41
The thing about Juice=Juice is every single member is earnest and hardworking.
Every other group always has that one jaded, burned-out type somewhere in its lineup, but Juice=Juice doesn't have a single one, even looking back through their whole history—it's practically a miracle.
That's Juice=Juice for you.
61AnonymousSep 25, 2026 12:47
Re: #53
Talk about blind devotion.
70AnonymousSep 25, 2026 13:04
Music Station: "One of Hello Project's finest voices—Juice=Juice!!"

Kudo: "HYOOREMI AMOOREEE!!" (garbled, off-key ad-lib)
https://i.imgur.com/mYYajKb.mp4

Music Station's nice introduction, ruined in an instant.

*teary-eyed*
https://pbs.twimg.com/media/HNBlIDYaYAAPyiC.jpg:orig

Background and Key Points of This Discussion

Since its formation, Juice=Juice has been praised as a “group with strong vocal talent,” and the thread’s opinions split between those crediting that accumulated skill and those attributing the group’s recent surge in popularity mainly to a viral song or social media buzz (referred to in the thread as “Moremi” and “shutter chance”). The former camp points to things like “even Juice=Juice’s lower-ranked members sing better than other groups’ top members” and “new fans are enjoying even their older songs,” while the latter counters that “there was a period when their vocal skill was just as strong and they still didn’t sell” and that “whether a song goes viral matters more.” Note that the thread never clearly specifies which songs or events “Moremi” and “shutter chance” actually refer to—they appear to be shorthand understood within the Hello! Project fan community, which may make them hard to follow for readers unfamiliar with the fandom. The question of whether talent or buzz drives popularity is also a recurring debate throughout idol culture more broadly.

*This article is excerpted and summarized from the 5ch (Hello! Project board) thread “Juice=Juice’s success really comes down to their vocal skill, doesn’t it.”

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