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The story
BEYOOOOONDS’ Satoyoshi Uutan, who celebrated her birthday as part of the Hello! Project initiative “60TRY Bu,” made waves on 5ch after sharing her hopes for the future: “I want to go viral,” “I want to make ‘Hai to Diamond’ go viral,” and “I want to get on a music show.” Within Hello! Project, Juice=Juice’s songs went viral on social media and in live-performance videos, which led to music-show appearances — but BEYOOOOONDS hasn’t caught that same wave yet. In the thread, users debated why the gap between the two groups exists, revisited past incidents discussed within Hello! Project, and weighed in on the merits of the song “Hai to Diamond” itself.
What people said
Good or bad, who knows
That's how it's always been — that's basically why Yumeha left too
They couldn't get on back then, but once their song went viral they finally did
Giving people hope that hard work pays off is a good thing
Juice=Juice, whose popularity took hold after going viral
BEYOOOOONDS, which never caught on
Isn't 'Moremi' bouncing back again here? (fan nickname blending "moré," meaning photogenic, with a member's name)
This is already trailing behind the live-performance videos for 'Fiesta! Fiesta!' and 'BLOODY BULLET,' yet the comment count alone broke 10,000 — that's genuinely embarrassing for Hello! Project
You really think it'll go viral?
Actually, forget viral — compared to every other BEYOOOOONDS song so far, this one's kind of…
After the Kasahara Shock (the scandal involving Kasahara Momona) there was a wave of members quitting, but Juice=Juice's success made people think 'there's still hope in Hello! Project!' and held the line for a while
But since no other group ever followed Juice=Juice's lead, it feels like we're right back to everyone just chanting that they want to make it big
Honestly, plenty of idols outside Hello! Project who barely get on music shows say the same thing
Of course individual members are starting to assert themselves now
there was a stretch around 2003 when Hello! Project shuffle units besides Morning Musume. itself were on Music Station almost every week like it was a regular slot
TV's value has changed since then, but it'd be nice to see that happen again
Everyone's jealous
Such a good person, honestly
I was shocked
First time hearing it and I got goosebumps
I think that heavy-handed pushing is exactly why they're disliked now
Such a good person, honestly
I was shocked
First time hearing it and I got goosebumps
UP-FRONT's really got it
Funk sure is done skillfully, as expected
The MV's closing in on 15 million views, so it's picking up speed
The live-performance video's near 11 million too, so that's accelerating as well
And 'Kurakura' is nearing 4 million, so that's also (etc.)
Once it gets rolling it doesn't stop, huh
That's the hard part though
Such a good person, honestly
I was shocked
First time hearing it and I got goosebumps
UP-FRONT's really got it
Funk sure is done skillfully, as expected
Who started talking about this one?
I heard on the radio that someone brought it up
This really is a good song
So the agency went 'fine then' and tried it with the others too, but right now it's not really leading to anything further
Such a good song, honestly
I was shocked
First time hearing it and I got goosebumps
UP-FRONT's really got it
Funk sure is done skillfully, as expected
Who started talking about this one?
I heard on the radio that someone brought it up
This really is a great song
This one can't be brushed off
Isn't this the best Hello! Project song in recent years?
The point is you should've hyped it up back when it actually came out
Since none of the members from back then are still around, hyping up old songs isn't really funny for either the current members or the graduated ones
Background and Key Points
The backdrop to this discussion is that Juice=Juice, another Up-Front Group act, has racked up growing view counts on live-performance videos and music videos in recent years, which has translated into more music-show appearances. Opinions in the thread split over whether that gap comes down to sheer chance (“going viral”) or the result of steady buildup — some brought up reevaluations of older songs and how resources are allocated across groups, while others simply weighed in on the quality of the song “Hai to Diamond” itself. Hello! Project has numerous groups under its umbrella, and whether buzz on social media actually leads to real TV appearances depends on the agency’s decisions and each group’s activity status, so it’s worth noting that no single comment can determine how things will play out from here.
※This article is excerpted and summarized from the 5ch (Hello! Project) thread “Satoyoshi Uutan: “I want BEYOOOOONDS to go viral! I want Hai to Diamond to go viral! I want to get on a music show!”“.
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