Novelist: ‘Put Kawanishi Yuina on TV and She’d Captivate the Whole Nation’ — Post Splits Opinion

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The story

A novelist’s post on X — “It’s understandable that Juice=Juice appears on music shows, but if Kawanishi Yuina were featured based purely on how good her singing is, she’d surely captivate everyone” — became a hot topic on a Hello! Project-focused thread. Kawanishi Yuina is a member of Juice=Juice, a Hello! Project group. The post drew pushback (“who are you to call it ‘understandable’”), and it also reignited old grudges over how Juice=Juice and Tsubaki Factory were formed, member transfers between the two, and the long-running friction between their fanbases — turning into a debate that went well beyond the original post.

What people said

1AnonymousSep 4, 2026 23:01
Tetsuya Ichikawa @ 'Schrödinger's Killer' on sale now @gaisei_ichi
Right now, it's understandable that Juice=Juice members appear on music shows, but if Kawanishi Yuina were given a spot on a music show based purely on how good her singing is, I'm sure she'd captivate everyone…
10AnonymousSep 4, 2026 23:06
Watching the Hamada Song Festival made me realize — on TV, singers with a fuller, richer voice get the crowd going more.
49AnonymousSep 4, 2026 23:17
Re: #10
Beverly got the biggest reaction, so it's probably someone with amazing high notes.
Being able to sing 'FACES PLACES' is impressive.
13AnonymousSep 4, 2026 23:07
What's with all these Tsubaki Factory fans who are so eager to trash-talk Juice=Juice?
16AnonymousSep 4, 2026 23:08
Re: #13
Yeah, I've thought that for a while too.
56AnonymousSep 4, 2026 23:20
Re: #13
It goes back to when Tsubaki's original members Asakura and Tanimoto were originally supposed to join Juice=Juice, but when Miyamoto's move to Morning Musume. fell through, Tsubaki Factory got thrown together in a hurry instead — that's where the bad blood started.
17AnonymousSep 4, 2026 23:08
Everyone in Little Glamers wanted to join Juice=Juice lol

If you've got a complaint, take it up with Kohira and Nishiguchi.

Those two are the ones who crushed Little Glamers' dream of joining Juice=Juice.
35AnonymousSep 4, 2026 23:12
Re: #17
That joint audition was blatantly rigged just to prop Tsubaki back up.
It's ironic that 3rd Flower — a group Little Glamers fans supposedly looked down on — ended up doing better.
28AnonymousSep 4, 2026 23:10
She can throw out a good comeback too — she'd probably win over all kinds of fans.

Kawanishi: "Haters can drop dead"
40AnonymousSep 4, 2026 23:14
Little Glamers fans hold a grudge against Juice=Juice.
47AnonymousSep 4, 2026 23:16
Re: #40
That's way off base. Juice=Juice never had a regular SKY PerfecTV! slot or a regular radio show. Tsubaki even had a live band backing them before Juice did. Every good Takui-composed song that Hello! Project fans love went exclusively to Tsubaki.

Tsubaki was the one with the privileged setup. Juice=Juice just clawed its way up from nothing.
70AnonymousSep 4, 2026 23:26
Re: #40
I haven't forgotten how Little Glamers fans used to trash 3rd Flower nonstop.
52AnonymousSep 4, 2026 23:18
Re: #49
It just looked like blatant favoritism to me.
66AnonymousSep 4, 2026 23:24
Re: #52
Can't help it, she's just ridiculously good. Reiruru can't compete with that.
58AnonymousSep 4, 2026 23:21
It's because the agency has no intention of pushing Kawanishi as a star.
72AnonymousSep 4, 2026 23:27
Re: #58
Lately she's weirdly started getting deified though.
59AnonymousSep 4, 2026 23:21
Fine if you say this all the time, but don't just bring it up whenever Juice=Juice shows up.
65AnonymousSep 4, 2026 23:23
Re: #59
That's clearly jealousy toward Juice=Juice. Same kind of jealousy Riki Choshu had toward Tatsumi Fujinami.
67AnonymousSep 4, 2026 23:24
She's been pushed onto TV to the absolute limit, but she still hasn't captivated everyone, has she. Her numbers haven't shot up to some otherworldly level where a Kohaku spot feels like a lock, have they. And that's all supposedly because Juice=Juice is mediocre.
69AnonymousSep 4, 2026 23:25
Re: #67
The jealousy is just oozing out of you.
73AnonymousSep 4, 2026 23:27
Re: #67
And that 'mediocre' Juice=Juice is still above Tsubaki lol
79AnonymousSep 4, 2026 23:29
Re: #67
They had a weekly headline show and still couldn't captivate everyone, so the show got cancelled lol
74AnonymousSep 4, 2026 23:27
A lot of fans switched their favorite around the time Juice's original lineup fell apart and the Little Glamers joined. Back in the so-called 'Ado Dame' days (a rough patch fans still refer to), the way Tsubaki fans trashed Juice was honestly ugly. Turns out Juice won big in the end — serves them right.
83AnonymousSep 4, 2026 23:30
Re: #74
So you're saying, 'We were supposed to be backing the winning horse!'?
75AnonymousSep 4, 2026 23:28
To put it simply, Juice=Juice is on 'our side' — the ordinary, unremarkable side. Even with 100 times the TV exposure they have now, the raw material just isn't there to win over everyone.
82AnonymousSep 4, 2026 23:30
Re: #75
That didn't make it any clearer.
86AnonymousSep 4, 2026 23:32
Most Hello! Project fans haven't even fallen for Kawanishi themselves — it's a mystery why anyone thinks the whole nation would.
92AnonymousSep 4, 2026 23:37
Re: #86
Right. Up until about a year ago, Juice=Juice — even scrutinized closely — was so unpopular with Hello! Project fans that they kept playing to a half-empty Budokan over and over, and even hid the attendance numbers by not announcing them. There's no way a group like that suddenly captivates everyone just from more TV time.
115AnonymousSep 4, 2026 23:47
Re: #92
Well put.
122AnonymousSep 4, 2026 23:49
Re: #92
And you think Tsubaki — whose graduation concerts can't even fill the venue — could captivate everyone?
96AnonymousSep 4, 2026 23:39
Nah, Yuumi is better suited to variety shows than music programs.
118AnonymousSep 4, 2026 23:48
https://pbs.twimg.com/media/GwEFs_5bgAAdcHU.jpg:orig#.jpg
123AnonymousSep 4, 2026 23:50
Re: #1
It's probably because Juice=Juice flipped the pecking order on them. Tsubaki went off the rails the same way when BEYOOOOONDS broke the pecking order too.

It was written right there on the burner account.

BEYOOOOONDS got a premium concert right after debut.
Tsubaki didn't get their first premium concert until their 4th year.
On Love Music, other Hello! Project members got cast into Tsubaki's part.
What's that about?
Did they do something wrong?
Yeah, they did, didn't they? Even after her boyfriend scandal got exposed, she's still in contact with a guy.
Onoda? Ran off using a herniated disc as her excuse.
Togawa got kicked out — selfish, self-centered.
Asakura? That's punishment, right?
133AnonymousSep 4, 2026 23:56
Re: #123
Even in terms of pecking order, Tsubaki was below them from the start, wasn't it. This happens because the fans who looked down on Juice during its slump never updated their mindset.
136AnonymousSep 4, 2026 23:57
Re: #133
Do you even know what 'pecking order' means? Tsubaki was below them from the start?? Come back once you've learned what it actually means.
137AnonymousSep 4, 2026 23:58
Lol true
Re: #133 this guy's an idiot lol
127AnonymousSep 4, 2026 23:52
Even fellow Hello! Project members say she's got the best voice and get the most requests for her to sing — can't really blame anyone for wanting her out there more.

Hello! Music Lab. [Official]@hellolab_tx
Tsubaki Factory's Kawanishi Yuina, who got a lot of requests from other members, sang a certain song for us 🎙
https://pbs.twimg.com/media/HQzwbW8aYAAprSN.jpg

Background and Points of Contention

Juice=Juice and Tsubaki Factory are both Hello! Project groups, and the thread repeatedly circles back to how their formation histories are intertwined. Members such as Juju Asakura and Ami Tanimoto were reportedly originally expected to join Juice=Juice, but when Karin Miyamoto’s planned move to Morning Musume.’14 fell through, Tsubaki Factory was hastily formed instead — this has long been cited as the starting point of the rivalry between the two groups’ fanbases. The thread also repeatedly brings up claims that many former members of ‘Little Glamers’ had hoped to join Juice=Juice. That said, these are accounts that have circulated among fans over time, and it’s worth noting they’re distinct from any officially confirmed account of events. What divided the thread wasn’t so much Kawanishi Yuina’s own merits, but rather the question of “which group delivered results under tougher conditions” — differing interpretations of past broadcast opportunities and shifts in member popularity fueled the disagreement.

※This article is excerpted and summarized from the 5channel (Hello! Project) thread “Novelist: ‘It’s understandable that Juice=Juice appears on music shows, but if Kawanishi Yuina were featured, she’d surely captivate everyone’.”

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