Tamura Meimei: “The theater wasn’t filling up, so I asked radio shows to help promote it”

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The story

Former ANGERME member Mei Tamura (nickname “Meimei”) has revealed that ticket sales were sluggish for the launch performance of her newly founded theater troupe “Koume-chan,” prompting her to ask Hello! Project-affiliated radio shows for promotional help. With the production featuring well-known musical theater actors, 5ch users debated why the seats weren’t filling up, and questioned the wisdom of Tamura handling the script, direction, and starring role all by herself.

What people said

1AnonymousAug 20, 2026 07:57
Just how badly is she struggling to sell tickets?
2AnonymousAug 20, 2026 07:59
She mistook the drawing power of past productions
for drawing power of her own making.
4AnonymousAug 20, 2026 08:01
Why not combine the stage show (plays, musicals) with a live event (birthday events, talk shows, etc.)?
Merge the two together?
Do the acting, and also sing Hello! Project songs
That way you could pull in Hello! Project fans too, couldn't you?
What do you think, Mei Tamura?
5AnonymousAug 20, 2026 08:02
Only a handful of talents can draw a crowd on their own name
Fans are probably following the troupe, not her personally
7AnonymousAug 20, 2026 08:03
Handing your own fanbase over to theater people like that isn't going to work
Wake up — you're just being sweet-talked and used
8AnonymousAug 20, 2026 08:05
If you're going to advertise to Hello! Project fans, you'd better offer them something they'd actually be happy about
9AnonymousAug 20, 2026 08:06
A 400-seat capacity is pretty big, isn't it?
Space Zero, the venue Hello! Project often uses, seats about 400 too
11AnonymousAug 20, 2026 08:10
She probably should've built up more of a track record before going independent
Though honestly it also just feels like she simply misjudged the venue size
13AnonymousAug 20, 2026 08:12
Using every connection you've got takes some real nerve, gotta give her that
I'd just like to see her show up as a special guest at a Hello! Project concert or something too
14AnonymousAug 20, 2026 08:18
Starts her own theater troupe for her 10th anniversary as an actress and it's already in trouble lol
15AnonymousAug 20, 2026 08:21
I'm not quite following
Is this her usual solo stage show, or did she actually go independent? Which is it?
17AnonymousAug 20, 2026 08:24
Re: #15
It's the launch performance for her new theater troupe
23AnonymousAug 20, 2026 08:29
Re: #15
She always did it solo before, but this time she even hired other actors
16AnonymousAug 20, 2026 08:23
Don't you normally start out with something like 100-200 seats?
18AnonymousAug 20, 2026 08:24
She apparently offered a role to Karin (Karin Miyamoto, former Hello! Project idol) but got a lukewarm response lol
19AnonymousAug 20, 2026 08:25
Is this even a musical to begin with?
A play where she doesn't sing, when singing is supposed to be her strength?
20AnonymousAug 20, 2026 08:26
Production, script, music, starring: Mei Tamura(sic — her name's kanji is misspelled)
Who's actually going to go watch this?
22AnonymousAug 20, 2026 08:28
She had a flyer made and tried to post it, but it got flagged as adult content and she panicked
That part was funny
24AnonymousAug 20, 2026 08:29
'Only Lonely Girl Girl Girl' — A Story Dedicated to Those of Us Who Never Became Normal —


Mei Tamura launches the theater unit 'Koume-chan,' handling planning, script, direction, and the starring role herself! The first production co-stars Maaya Harada and Kanoko Ito, running at I'M A SHOW in October 2026.

9,800 yen
49AnonymousAug 20, 2026 08:51
Re: #24
Empty seats everywhere, that's sad
25AnonymousAug 20, 2026 08:29
And on top of that, with two well-known musical theater actors in the cast
37AnonymousAug 20, 2026 08:38
Re: #25
Their fans should have shown up too, you'd think
28AnonymousAug 20, 2026 08:31
Maybe the content just isn't grabbing theater fans either
30AnonymousAug 20, 2026 08:32
Re: #28
The subject matter is just too dark
48AnonymousAug 20, 2026 08:50
Re: #1
Even Ishida, who had the lead role, couldn't fill a 150-seat venue
51AnonymousAug 20, 2026 08:51
Re: #48
If a free stream only pulls 100 viewers, a paid show would probably draw around 50
59AnonymousAug 20, 2026 09:01
Wasn't the 'Chairman' already deceased?
61AnonymousAug 20, 2026 09:02
Re: #59
Oh, you mean the other 'Chairman' lol
Who was that again? Some old idol's manager, right?
84AnonymousAug 20, 2026 09:16
She doesn't have enough goodwill built up to have celebrities she can rely on
She got a pity slot on a Hello! Project radio show, and this is the result
87AnonymousAug 20, 2026 09:17
Re: #84
She should get Kanna Hashimoto on
They've worked together before, right?
90AnonymousAug 20, 2026 09:19
Re: #84
She's already relying on Miyamoto and Takeuchi
That's kind of pathetic…
94AnonymousAug 20, 2026 09:28
Re: #90
And apparently she hadn't even seen Miyamoto once since graduating lol
95AnonymousAug 20, 2026 09:30
Re: #94
Wait… how did that even happen lol
Surprised Miyamoto agreed to it
106AnonymousAug 20, 2026 09:40
Back in their Hello! Project days, Miyamoto and Tamura were close
Though apparently it's the kind of relationship where they never meet once they've left the group
108AnonymousAug 20, 2026 09:51
Re: #106

> though apparently it's the kind of relationship where they never meet once they've left the group

If they were really close, they'd make time in their schedules to see each other lol
116AnonymousAug 20, 2026 10:58
She's the lead in 'Orb' (a stage production), you know
What has your favorite done lately? lol
118AnonymousAug 20, 2026 11:08
Re: #116
All that did was give her some hollow prestige
117AnonymousAug 20, 2026 10:59
If Meimei had famous otaku fans of her own to draw on, she'd have used them — but she doesn't, so there's nothing to be done
119AnonymousAug 20, 2026 11:11
Re: #117
She doesn't have even one?

Background and Key Points

Hello! Project is the agency umbrella behind Morning Musume and its sister idol groups, ANGERME among them; graduates routinely go on to acting, but they carry no guaranteed audience with them once they leave the idol system. Mei Tamura left ANGERME and has spent roughly a decade doing solo stage work before founding her own troupe, Koume-chan, timed to her tenth anniversary as an actress. The launch production, “Only Lonely Girl Girl Girl,” runs at the roughly 150-to-400-seat range of small Tokyo theaters typical for this tier of production, priced at 9,800 yen, with Tamura credited as writer, director, and lead, alongside two established musical-theater actors. Asking Hello! Project-affiliated radio programs like 60TRY-bu to promote a non-idol theater production is notable because it borrows institutional reach she otherwise lacks.

The thread’s actual disagreement is not about whether the show is struggling — everyone agrees it is — but about the cause: some blame Tamura for overestimating her personal drawing power versus the troupe’s or her castmates’, others fault the bleak subject matter, others point to her taking on writing, directing, and starring simultaneously as simply too much for one person to execute and market well.

What outside readers likely miss is that Hello! Project fandom and stage-theater fandom are largely separate economies in Japan; buying idol-related concert tickets doesn’t translate into buying tickets for a graduate’s unrelated dramatic production, even with radio cross-promotion. Also worth noting, unmentioned in the thread: despite Tamura being known primarily for singing, this production is a straight play without musical numbers, which may undercut exactly the appeal her existing fans expect from her.

※This article is excerpted and summarized from the 5ch (Hello! Project) thread “Tamura Meimei: “The theater’s seats weren’t filling up as much as I expected, so I asked Radio Nippon to let me come promote it on 60TRY-bu and other talk radio shows”.”

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