The official X (Twitter) account for Hello! Project-affiliated unit DECA!BEAT has unveiled new visuals and new characters. As part of the “Deca-bo MISSION vol.1” collaboration with sustainable brand Earth hacks, each member has been given an animal-themed character. Reactions on 5ch were split — harsh comments like “not cute in the slightest” and “come on, make cuter characters” stood out, alongside posts enjoying the game of guessing which animal motif (sheep, cat, bird, etc.) matched each member’s nickname or image. Some also noted the previous video racked up 100,000 views within a week of release, suggesting the project itself is drawing plenty of attention.
What people said
1AnonymousSep 2, 2026 20:05
Earth hacks [Official] @Earthhacks2023
\🌼Thanks for waiting!🌼/
"Together with DECA!BEAT! Deca-bo MISSION vol.1"
3AnonymousSep 2, 2026 20:06
These characters aren't cute in the slightest.
4AnonymousSep 2, 2026 20:07
Oh, so it's not new outfits after all…
Yoneki is super cute though (member nickname)
5AnonymousSep 2, 2026 20:07
They're putting out character merch, so everyone go buy some, okay?
9AnonymousSep 2, 2026 20:09
There's one that looks like the little chick from LINE stickers.
10AnonymousSep 2, 2026 20:09
Was it really okay not to save the cat character for Eba? (member nickname)
13AnonymousSep 2, 2026 20:11
Miimi's the sheep, and Eba really does seem cat-like
Not sure about Runo — is Hana a bird? A penguin?
Geta might be a lion, and Kamirena's just tiny for now
17AnonymousSep 2, 2026 20:12
It took forever for the dance-practice video to drop, but the new visuals came out crazy fast.
23AnonymousSep 2, 2026 20:16
Re: #17
Some fans probably only clocked them once the dance-practice video dropped
Here's hoping fans other than me keep it up all the way through the unreleased behind-the-scenes video too
18AnonymousSep 2, 2026 20:13
If they ever put out a size comparison with an actual human, one of these guys is going to look way too small.
19AnonymousSep 2, 2026 20:13
Who's even the target audience for these characters?
20AnonymousSep 2, 2026 20:14
Come on, make cuter characters than this…
21AnonymousSep 2, 2026 20:14
I'd have taken new outfits over characters like this, honestly.
24AnonymousSep 2, 2026 20:16
Most of DECA!BEAT's members are lead-idol caliber, but even so it's really a Yonemura-centered group at heart.
27AnonymousSep 2, 2026 20:18
If this unit keeps going, please swap in Sugiyama for Biyo and Suzuki for Musume. (member nicknames)
28AnonymousSep 2, 2026 20:20
An act of flat-out rebellion against that whole "Satoyama-kun doll" kind of environment.
31AnonymousSep 2, 2026 20:22
If activities continue, they'll probably bring in a replacement for Goto.
32AnonymousSep 2, 2026 20:23
So it's like each member's own Stand? (JoJo's Bizarre Adventure reference)
34AnonymousSep 2, 2026 20:27
So a new character was born because Goto's out?
37AnonymousSep 2, 2026 20:28
Is this being funded with tax money or something? What even is this?
38AnonymousSep 2, 2026 20:28
Once their Hello! Project contracts end,
the plan is these characters step in and carry on in their place.
47AnonymousSep 2, 2026 20:34
Not buying the character merch lol
but if it's member merch, I definitely want it
48AnonymousSep 2, 2026 20:34
Re: #47
Bet you'll end up wanting it anyway lol
49AnonymousSep 2, 2026 20:35
Isn't Himerara's character a leopard🐆?
There's a cat silhouette to the lower left of Himerara too
53AnonymousSep 2, 2026 20:37
Once merch for these drops, it's gonna be an all-out fan scramble — people will absolutely be chasing the full set.
54AnonymousSep 2, 2026 20:38
If it's got "nya" in the name, you'd figure that one's the cat, right? (said in Hokkaido dialect)
56AnonymousSep 2, 2026 20:39
So the dance-practice video hit 100k views in a week too —
there's actually solid demand for this as content.
58AnonymousSep 2, 2026 20:40
Re: #56
Because the visuals are sexy and the song's good
60AnonymousSep 2, 2026 20:41
Re: #56
People are streaming it because Juice=Juice members are in it
61AnonymousSep 2, 2026 20:41
Re: #56
Well, they've lined up the ace member from each group after all
Fun fact: the "Revolution Douchuu" team from the last Hello! Pro Con was actually an even more popularity-weighted lineup — keep that between us
57AnonymousSep 2, 2026 20:40
Well, there are cat breeds with leopard-like spots too…
Background and Key Points of This Topic
DECA!BEAT is a Hello! Project-affiliated project unit, and this time, as a tie-up with sustainable brand Earth hacks, each member was given an animal-shaped character. On the thread, confused reactions like “wait, it’s a new character and not new outfits?” appeared alongside posts enjoying the guessing game of matching each animal motif — cat, sheep, bird — to a member’s nickname or image, leaving opinion divided. Some exchanges also assumed a member had left the group, but this could not be confirmed within the thread itself, so it should not be treated as a confirmed fact based on any official announcement.
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