Despite Great Earnings, It’s All Bad News for PlayStation — 5ch: ‘Like Cutting Off Your Arm to Lose Weight’

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The story

Even though Sony’s overall earnings are strong, the news around its PlayStation business has been nothing but bad — studio closures, layoffs, and the like. That contradiction sparked questions on 5ch’s Hardware/Industry (Geha) board. Commenters split over what’s driving the good earnings: some called it an ‘earnings-dressing trick’ of inflating apparent profit margins through budget cuts and layoffs, while others said it simply reflects growing revenue from gacha-style titles and live-service games. The debate heated up further over SIE’s accounting method of booking third-party sales alongside its own, with some suspecting it’s ‘cooking the numbers’ and others countering that it’s ‘completely standard accounting practice.’

What people said

1AnonymousOct 8, 2026 08:25
Explain it to me, grandpa (a sarcastic meme format used to mock someone stating the obvious)
2AnonymousOct 8, 2026 08:27
Sony chose to make money over
keeping PlayStation alive longer
3AnonymousOct 8, 2026 08:29
Why do they keep shutting down studios?
4AnonymousOct 8, 2026 08:30
It's the opposite
That's an earnings trick — cutting budgets and laying people off to temporarily inflate profit margins on paper
6AnonymousOct 8, 2026 08:32
Re: #4
But total revenue is up too
Seriously makes no sense
10AnonymousOct 8, 2026 08:34
Re: #4
That's like end-of-life care
The countdown timer's almost at zero
5AnonymousOct 8, 2026 08:31
Just announce you're done putting real effort into PlayStation and watch the money roll in ☺

The 'Well, Obviously' Workout 🤸 (a nod to a kids' TV exercise skit, used sarcastically to mean 'duh')
7AnonymousOct 8, 2026 08:32
Isn't it just a one-trick pony riding on gacha?
12AnonymousOct 8, 2026 08:36
Re: #7
Yeah, pretty much this
I don't mind that part exactly, but it's rough that first-party isn't doing well
Gacha regulation looks like it's coming, and I'm worried what happens then
8AnonymousOct 8, 2026 08:33
It's basically a con
Lately Sony's just been shuffling the numbers around within the group and quietly offloading the unprofitable parts bit by bit
9AnonymousOct 8, 2026 08:33
SIE is Sony's biggest moneymaker, you know
Guess earnings reports are just too hard for idiots
11AnonymousOct 8, 2026 08:35
With 'Free Play' (フリプ, the PS Plus monthly free games), it's booked as sold at full price with a 100% discount, so the revenue figure just keeps piling up
13AnonymousOct 8, 2026 08:39
No good news on the horizon, so gaming's probably only going to get worse
15AnonymousOct 8, 2026 08:42
Totoki's moves say it all, since he knows the inside story better than anyone
Steadily prepping to pull out of 'Trash-tation,' and third parties fleeing one after another — that's your answer
16AnonymousOct 8, 2026 08:44
Re: #15
Not just that — Totoki and the other execs have already dumped their shares
17AnonymousOct 8, 2026 08:45
I doubt they'll actually pull out entirely, but there's no way they keep running it at the same scale once PS6 arrives
19AnonymousOct 8, 2026 08:46
Setting aside that gacha is the breadwinner and full-price games only sell during sales
playing on PS5 is fine, but microtransactions are way cheaper on mobile — so are the people spending money on PS5 just clueless? (情弱, 'info-weak,' slang for the naive/uninformed)
23AnonymousOct 8, 2026 08:51
Re: #19
There are probably countries where mobile payments are inconvenient for that
but I dunno
20AnonymousOct 8, 2026 08:47
Weird how both the number of games released and the visible unit sales keep dropping, yet revenue keeps climbing year after year
22AnonymousOct 8, 2026 08:51
Apparently SIE's earnings include third parties' cut too, with SIE paying that cut back out of the total, which makes the figure look bigger — does Sony as a whole work the same way?
31AnonymousOct 8, 2026 08:57
You just don't get it because you're reading it through Famitsu
36AnonymousOct 8, 2026 09:00
Re: #31
Half-assed Wolverine
Studio closure festival
Layoff festival
Discs scrapped

What exactly have you been watching this whole time?
45AnonymousOct 8, 2026 09:08
It's like saying you're going on a diet and then cutting off your arm
59AnonymousOct 8, 2026 09:33
Re: #45
Or more like an octopus starving and eating its own legs to death
60AnonymousOct 8, 2026 09:49
I can't help but laugh when the 'experts' start going 'but the earnings report!' (mocking a repeated excuse)
62AnonymousOct 8, 2026 09:54
Re: #60
Sounds more like Hachima Kikou than an official gazette (Hachima Kikou being a gaming blog known for sensationalism)
69AnonymousOct 8, 2026 10:22
Live service is where the real money is, so there's no need for studios making one-time full-price games
74AnonymousOct 8, 2026 10:28
Re: #69
Wouldn't first-party make even more money if they made live-service games too?
91AnonymousOct 8, 2026 11:06
It's less that the earnings are good
and more that they're putting out numbers that just look good
It's not a lie, but it's kind of borrowed for now
since it includes third parties' sales too
94AnonymousOct 8, 2026 11:09
Re: #91
The reason they can book it gross is that SIE itself is the one actually selling the PS5 software — thinking that means they're booking third parties' sales
as SIE's own revenue is just insane
93AnonymousOct 8, 2026 11:09
They're not lying, but they're not telling the whole truth either
They put out rosy-looking numbers but never specify exactly what those numbers represent
That's basically how Sony's earnings reports always go
95AnonymousOct 8, 2026 11:11
Re: #93
How is that any different from Nintendo outsourcing its own games to subcontractors and only taking a 30% cut?

Background and Key Points of This Discussion

One reason Sony’s earnings look so good is that SIE books third-party sales on the PS Store on a gross basis. This isn’t fraud — it’s a fairly standard accounting practice — but the thread was split between those suspicious it’s ‘number magic’ and those explaining it as ‘legitimate accounting.’ Another point of debate was the shift in revenue structure: many pointed out that even as unit sales of full-price games decline, overall revenue keeps rising because gacha-style mobile titles and live-service games now make up a bigger share of the business. At the same time, developments on the ground — in-house studio closures, layoffs, and the shrinking of physical disc releases — suggest that PlayStation’s traditional strength, big first-party full-price titles, is fading. This seemingly contradictory situation, with strong earnings and a shrinking frontline happening at once, is what kicked off the thread’s central question.

※This article is excerpted and summarized from the 5ch (Hardware/Industry [Geha]) thread ‘Why does Sony have such good earnings while it’s nothing but bad news for PlayStation?‘.

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