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The story
A Virginia-based startup called “Operation Bluebird” has revived the “Twitter” name and logo, which were said to have disappeared when the platform was rebranded as “X” in 2023, launching a new social network called “Twitter.now” on August 24. Reactions on 5ch were split — some pointed out that “everyone still calls it Twitter anyway,” while others argued over naming rights and trademarks, with comments like “using someone else’s trademark without permission is basically theft” and “Elon’s actually in the right here.”
August 27, 2026
That old “Twitter,” which vanished when it was renamed “X” in 2023, is back in action.
Operation Bluebird, a Virginia-based startup working to revive the “Twitter” name and logo it says were abandoned, announced on August 24 (local time) that it has launched a new social media network called “Twitter.now.”
Source: taisy0.com / Original article here
What people said
Everyone still calls it Twitter anyway
Guess I'm not the only one who forgets what 'X' is even supposed to be
Kind of like Kase Taishu vs. 'New Kase Taishu'? (a famous Japanese actor name-rights dispute)
Re: #4
The 'New Kase Taishu' guy lost in court and ended up going by Issei Sakamoto in the end.
Now that I think about it, 'Issei Sakamoto' kind of sounded like a dumb name lol
The 'New Kase Taishu' guy lost in court and ended up going by Issei Sakamoto in the end.
Now that I think about it, 'Issei Sakamoto' kind of sounded like a dumb name lol
Kind of like the relationship between 5ch and 2ch, maybe
New Twitter is pay-to-use
Welp, that's that then
Welp, that's that then
What about Bluesky?
If 'tweeter' doesn't work, why not 'squawker' or 'woofer'? (a pun on ツイッター/Twitter sounding like ツイーター, the speaker component "tweeter")
X needs to stop messing with Nitter already
Didn't take care of it, but still wants to claim the rights
Musk probably only bought Twitter for AI training data anyway
So you don't say 'tweet' on X anymore? Then what do they call it?
Re: #12
Pretty sure it's 'post'
Pretty sure it's 'post'
Yeah, a single letter like 'X' is just awkward to use (hard to say out loud), so people end up saying 'Twitter' out of habit.
Re: #12
'Post'
Re: #12
'Post'
Re: #1
Honestly, Elon's in the right on this one
The company was acquired — you shouldn't get to just call yourself Twitter
Honestly, Elon's in the right on this one
The company was acquired — you shouldn't get to just call yourself Twitter
Re: #15
At least spell it 'ekks' or something… it's impossible to search for
At least spell it 'ekks' or something… it's impossible to search for
Honestly I've mostly stopped saying 'Twitter' or 'tweet' by now, but 'retweet' still slips out
Actually, I have zero intention of ever correcting myself on that one
Actually, I have zero intention of ever correcting myself on that one
Re: #15
Up until now, googling 'twitter' would at least barely surface X content, but from now on it'll just pull up the new Twitter.now stuff lolol
Up until now, googling 'twitter' would at least barely surface X content, but from now on it'll just pull up the new Twitter.now stuff lolol
If they went with 'Tweety,' Warner Bros. would come after them (referencing the Looney Tunes character Tweety Bird)
Re: #1
This shouldn't fly
Just because they changed the name doesn't mean they abandoned the value of the old one — that logic can't just slide
This shouldn't fly
Just because they changed the name doesn't mean they abandoned the value of the old one — that logic can't just slide
If they seriously wanted to revive the Twitter name, they should've bought X from Elon first
This is just plain theft
This is just plain theft
So some unrelated party is just slapping the name on themselves for publicity?
Trash move
Trash move
They should've just gone with 'Z'
Oh wait, Z.com is already being used by GMO or someone
Oh wait, Z.com is already being used by GMO or someone
Didn't they keep the trademark?
Re: #24
In Japan, the 'Twitter' trademark is registered/owned by 'Twitter, Inc.' or 'X Corp.'
And:
Trademark Application 2026-062901
TWITTER
Tsuittā, Touittā
Operation Bluebird Inc.
2026/06/02
Pending — application under examination (formalities incomplete)
As far as I know, under Japanese IP law you can't strip a validly registered trademark from someone within its term just by claiming 'non-use'
In Japan, the 'Twitter' trademark is registered/owned by 'Twitter, Inc.' or 'X Corp.'
And:
Trademark Application 2026-062901
Tsuittā, Touittā
Operation Bluebird Inc.
2026/06/02
Pending — application under examination (formalities incomplete)
As far as I know, under Japanese IP law you can't strip a validly registered trademark from someone within its term just by claiming 'non-use'
With something like this, the value comes from the fact that tons of people use it whether they like it or not — like LINE
So a service that just switches its name back to Twitter has zero value on its own
Plenty of people still call X 'Twitter' anyway, so reverting the service name won't actually bring anyone back
So a service that just switches its name back to Twitter has zero value on its own
Plenty of people still call X 'Twitter' anyway, so reverting the service name won't actually bring anyone back
Guess we can finally stop seeing that annoying 'X (formerly Twitter)' phrasing everywhere?
What a pointless stunt
Kind of a Hiroyuki move (referencing Hiroyuki Nishimura, the 2channel founder known for this kind of provocative move)
Kind of a Hiroyuki move (referencing Hiroyuki Nishimura, the 2channel founder known for this kind of provocative move)
Would 'tvvitter' (two v's instead of w) have been safe?
Somebody revive '2channel' too while they're at it
Re: #30
It's not eligible — 2ch.sc has kept it continuously running
It's not eligible — 2ch.sc has kept it continuously running
AI be like: "Damn, US district courts are wild! Looks like America might become an even bigger goldmine of free-for-grabs IP than Japan?"
If it were the simple, early-days Twitter, I'd actually want to use it
The current version has way too many features
The current version has way too many features
He actually bought Twitter, so this probably isn't gonna fly
Even now users still say 'Twitter' and 'tweet' regardless of it being X
Everyone still thinks of X as basically containing/being Twitter, and that hasn't changed
Even now users still say 'Twitter' and 'tweet' regardless of it being X
Everyone still thinks of X as basically containing/being Twitter, and that hasn't changed
Today, humanity for the first time——
landed on Jupiter—— (a nonsense meme post, unrelated to the topic)
landed on Jupiter—— (a nonsense meme post, unrelated to the topic)
Got my account suspended for some incomprehensible reason — all I ever did was like and repost stuff. Done using it.
Re: #39
That's either a misfire or off-topic — pretty sure that's about X, not this
That's either a misfire or off-topic — pretty sure that's about X, not this
Oh, it costs money
*This article is compiled and summarized from the 5ch (Business News+) thread “‘Twitter’ Is Back”.
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