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The story
Kunio, a YouTuber who covers Hello! Project news, addressed rumors of a “feud” between NHK and Up-Front in a recent video, denying the claims by saying, “If there were really bad blood, they simply wouldn’t appear on NHK programs at all.” The rumor took off after Juice=Juice was passed over for the Kohaku Uta Gassen (NHK’s famous New Year’s Eve song contest), fueling speculation of a rift. On 5ch’s Hello! Project board, reactions split between posters who agreed with Kunio, citing Morning Musume OGs and former ℃-ute members who’ve appeared on NHK programs, and others who calmly noted that Kunio’s analysis “just states the obvious.”
1. The Kohaku Snub and the NHK Feud Theory (0:15–5:20)
– Points out that the situation around Juice=Juice’s Kohaku chances was different back in 2018–2019 compared to now.
– Explains that around 2014, momentum for a Kohaku appearance was already weak, partly because producer Tsunku♂ was dealing with illness at the time.
Source: youtu.be / Original video here
What people said
That's different from a filler show like Uta Con (a lower-profile NHK music program)
Article comment
********** 3 hours ago
Hello! Project acts have also been on the music show hosted by Hamaie and former Nogizaka46 member Ikuta
They've long appeared on music programs aimed at overseas audiences too
Morning Musume OG Fukumura Mizuki hosts a music program as a DJ on NHK radio
Former ℃-ute member Suzuki Airi does a classical music show on NHK's E-Tele (NHK's educational channel)
If this counts as NHK being on bad terms with them, I'd love to know who they ARE on good terms with
https://kizuna.5ch.io/test/read.cgi/morningcoffee/1794668958/
Does the Imperial family even pay it?
Nobility get an exemption
I mean, he did call it at like a 1% chance
Say what you want, but Kunio really is THE Hello! Project insider, so everyone relies on him
"A lot of Hello! Project otaku are industry insiders — that's where my info comes from," says Kunio
It was supposed to be the Morning Musume boom's big comeback… instead Hello! Project fans are left disappointed and furious as the group gets shut out of Kohaku entirely
https://news.livedoor.com/article/detail/8289792/
https://www.oricon.co.jp/news/50895/full/
So there's no bad blood between Up-Front and NHK after all
https://www.nikkansports.com/entertainment/news/p-et-tp0-20081126-433487.html
Though if Juice=Juice sold a million CDs this year and still got snubbed, that'd be a whole different story
>3. Is "how well-known they are to the average household" the deciding factor? (8:20–8:50)
If a lot of people are saying that, it's probably because it's TRUE, not because of AI manipulation lol
Kunio brushes off any fact he doesn't like as "multiple accounts astroturfing" or "just AI-generated content"
so he never has to correct his own delusions
Isn't this really just a difference in clout?
https://www.instagram.com/stories/yuzukiasako/
it's the ad agencies, right?
Momoiro Clover Z is a perfect counterexample, they get on NHK just fine
What was that about
No way she's actually doing a collab with Akina Nakamori, come on
Background and Key Points of This Discussion
The Kohaku Uta Gassen lineup is decided every year by NHK’s own programming team, and Up-Front’s Hello! Project acts have a long history of being both selected and passed over. As the thread notes, around 2014 the push for a Kohaku slot was already weak, partly due to producer Tsunku♂’s health problems at the time — so some see it as a stretch to pin a “feud with NHK” on a single Kohaku snub. The thread split between posters who found Kunio’s analysis convincing, backed by the track record of Morning Musume OGs and former ℃-ute members appearing on NHK, and others who calmly noted it was “just stating the obvious” — something already well known to hardcore fans (“wolves,” old slang for devoted Morning Musume fans). There was also a suggestion that if Up-Front has friction with anyone, it may be with advertising agencies rather than NHK itself, and readers should be careful not to conflate exactly which parties this “feud” rumor is actually about.
*This article is excerpted and summarized from the 5ch (Hello! Project board) thread “Kunio Denies Feud Between NHK and Up-Front: “If There Were Bad Blood, They Simply Wouldn’t Appear on NHK”.”
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