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The story
NHK has revealed that it will judge entries for the Kohaku Uta Gassen singing contest using three criteria: “1. This year’s activity (sales, streaming numbers, social media, cable radio/karaoke requests, live performance results), 2. Public support (survey results), and 3. Show planning and production.” In response, discussion on the Hello! Project board centered on whether Juice=Juice actually has the track record needed to earn a Kohaku slot. Some fans pushed back hard using streaming and sales numbers as evidence, while others argued that production considerations and the show’s own preferences matter more. The debate widened into comparisons between groups, including whether the internationally popular group XG fits Japan’s Kohaku criteria.
NHK Announces “Kohaku” Selection Criteria — Comprehensive Judgment Based on “Three Factors,” Public Survey Also Conducted
NHK also stated that for its selection process, “we made our comprehensive decision centered on three factors — 1. this year’s activity, 2. public support, and 3. the show’s planning and production — using the following data as reference material.”
For “this year’s activity,” NHK listed four perspectives: “A) CD, DVD, and Blu-ray sales, B) a survey covering internet downloads, streaming, music video view counts, and social media, C) a survey of cable radio and karaoke requests, and D) live and concert performance results.”
Source: news.yahoo.co.jp / Original article here
What people said
Statistically, 2,000 is plenty.
Are you from the generation that never watched 'Trivia no Izumi' (a trivia show famous for explaining sample sizes)?
It's probably still there, just baked in like a 'conduct grade.'
I said it back then too — after watching Uta Kon (NHK's song show), I figured she was a lock for Kohaku this year.
Support from (license-fee-paying) public opinion — i.e. the elderly demographic — plus the production angle.
Left off the (selection) list!!! lolol9lolololol
Huh, that's actually interesting.
She's probably necessary for the show's staging and production.
Don't underestimate her.
Huh?
Who's even asking that, lol. Show me an objective metric people are actually judged on.
Even by view count alone, AKB wins in a landslide.
It's clearly weird that XG isn't on the list.
Did you forget their producer got arrested?
Lady Coachella isn't gonna bother showing up to something as small-time as Kohaku.
So they're not even competitive then.
Quit with the brutal truth-bombs.
That's exactly why the fans got so delusional — they got swept up by all that 'tons of new fans from More! Mi Amore' talk.
NHK is the one bowing and begging them to please appear.
That's why breaking through big, even just once, matters so much.
So will they bow and beg Morning Musume next year too?
They're never getting on Kohaku anyway, and they don't even compete with Hello! Project, so it's fine not to know them.
If XG grabs a first-appearance slot next year, things get tough for Juice.
Isn't it gonna be iLIFE and ≠ME?
Those two have a shot too,
but XG's track record is overwhelmingly stronger, so if XG themselves say they're in, it's XG.
If XG debuts on the show, there's just no competing with that.
You can cite their track record all you want, I have zero idea who they are.
Are they even popular in Japan?
Re: #102
Dome-level in Japan, arena-level overseas.
Spotify Japan artist chart
57 XG
78 Nogizaka46
90 iLIFE
113 Cutie Street
144 FRUITS ZIPPER (nicknamed 'Furuppa')
Off the chart JUICE
Off the chart ≠ME
BABYMETAL, Perfume, ATARASHII GAKKO!, Kyary Pamyu Pamyu, CUTIE STREET…
So it's only natural to assume XG gets on too.
Dome-level in Japan, arena-level overseas.
Those groups are popular in Japan too, though.
Is XG actually popular in Japan?
XG's a no-go — their producer got arrested on drug charges.
Background and Key Points of This Discussion
This isn’t the first time NHK has spelled out its Kohaku selection criteria, but by naming concrete metrics for “this year’s activity” — sales, online streaming numbers, social media, cable radio/karaoke, and live performance results — it gave fans a shared basis for comparing acts with hard numbers. The thread split between those who prioritize objective performance data and those who argue that, given the existence of a production/planning slot (one that factors in veteran status or buzz), results alone don’t tell the whole story. The gap between overseas popularity and domestic name recognition (as with XG) also highlights just how vague the “public support” criterion really is. Some questioned the survey’s sample size (around 7,000 people), but that’s actually a standard size for a statistical sample survey — not every viewer gets notified, a point that’s commonly misunderstood.
※This article is excerpted and summarized from the 5ch (Hello! Project board) thread “NHK Spells Out Kohaku Selection Criteria: Judged on “1. This Year’s Activity, 2. Public Support, 3. Show Planning/Production”.”


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