Masahiro Matsuoka: “You shouldn’t take what’s said on TV seriously” — 5ch: “So basically, don’t air that nonsense in the first place”

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The story

Actor and TOKIO member Masahiro Matsuoka spoke about the current state of TV compliance culture while appearing on TV Tokyo’s “Nikenme Dou Suru?” (“What Should We Do for Round Two?”). His comments — “what’s said on TV isn’t something you should take seriously” and “getting so worked up over it” — were widely reported, and the thread on 5ch’s Entertainment/Sports Breaking News+ board was split between support and criticism. TOKIO lost two members to scandals in quick succession — Tatsuya Yamaguchi in 2018 and Taichi Kokubun in 2024 — and the thread mixed sarcastic jabs like “does he even have the right to say this, given his own group’s track record” with agreement that “the point about viewers and social media reactions needing to be brushed off is actually fair.” The discussion spread into the public nature of the airwaves and the structure of sponsor-funded TV, with several commenters even questioning television’s reason for existing at all.

Masahiro Matsuoka addresses TV compliance: “What’s said on TV isn’t something you should take seriously”

Actor Masahiro Matsuoka appeared on the 9th on TV Tokyo’s “Nikenme Dou Suru? ~Tsumami no Hanashi~” (Fridays at 12:12 a.m.), where he spoke about the state of television these days.

The guest that day was TV personality Yu Teshima, who married in 2022 and had her first child in 2023.

Source: news.yahoo.co.jp / Original article here

What people said

2AnonymousOct 11, 2026 09:33
He got through the whole Kokubun scandal by just claiming the company folded, so he hasn't heard anything and doesn't know what happened.
6AnonymousOct 11, 2026 09:36
Here we go again, another thread of knee-jerk pile-on, same as always.
7AnonymousOct 11, 2026 09:36
Well, it's mostly fabrication anyway, lol.
There are even cases where a show's name itself became synonymous with a fabricated-reporting scandal.
97AnonymousOct 11, 2026 10:27
Re: #7
Gachinko Fight Club was the real deal.
8AnonymousOct 11, 2026 09:38
These are the kind of viewers who complain about an actor for playing a villain too well.
10AnonymousOct 11, 2026 09:38
There's zero need to blab on TV about stuff people shouldn't take seriously in the first place, though.

Matsuoka, have you not noticed that yourself?
12AnonymousOct 11, 2026 09:40
So then, stuff said online and on social media shouldn't be taken seriously either, right?
Obvious threats or insults are a different story, but when it's just criticism or commentary,
celebrities should brush that off too.
Getting angry and instantly calling it "slander" is a failure as a celebrity.
You're going to get praised sometimes and criticized other times —
if you can't handle that, you shouldn't be a celebrity.
14AnonymousOct 11, 2026 09:42
People on the entertainment/sports board never listen to reason, do they.
15AnonymousOct 11, 2026 09:43
I don't want a job where you get paid to just ramble carelessly to even exist as a thing.
You just want it easy, don't you.
16AnonymousOct 11, 2026 09:43
Re: #1
Taken to the extreme, that could be read as saying anything goes on public airwaves.

Do you have any idea how long TV's been everywhere, since the Showa era?
18AnonymousOct 11, 2026 09:44
Lately there's this thoughtless trend in showbiz of "as long as it gets a reaction" or "as long as it gets laughs," while everyone looks away from the fact that this exact attitude is what led to today's compliance mess.

Lies.
Fabrication.
Low-class behavior.
Offensiveness.
Cruelty.

Maybe shows just can't get made anymore without that stuff.
19AnonymousOct 11, 2026 09:44
Fine for variety shows, but it's starting to feel like even news reporting shouldn't be taken at face value these days.
20AnonymousOct 11, 2026 09:45
Wait, is he actually defending Nippon TV here — the network that aired a late-night segment of Chinese people catching and eating wild crows?

Funny how forgiving Matsuoka is toward NTV, considering the whole Kokubun DASH incident (TOKIO's long-running NTV farm show) should've left him with a grudge against them, lol.
21AnonymousOct 11, 2026 09:46
So the news shouldn't be taken that seriously either, is that it?!




…yeah, maybe that's actually right.
22AnonymousOct 11, 2026 09:46
Manly Matsuoka
(From the uncut press conference footage aired on "Jouhou 7 Days News Caster")
"Neither our leader nor I have any idea what Kokubun actually did.
I think it's fine to just leave it at that now — and I bet everyone watching feels the same.
More than what actually happened, I think what matters is the situation we're in now because of it."
(He was sent off with applause after the press conference ended.)
23AnonymousOct 11, 2026 09:46
Real bold talk, coming from a show on a trash TV network that's a licensed business monopolizing huge swaths of public airwaves for next to nothing, lol.
If that's how he feels, he should just quit.
25AnonymousOct 11, 2026 09:48
You can't just put careless talk out over airwaves that a handful of networks monopolize.
Don't go pitching products with that kind of attitude either.
26AnonymousOct 11, 2026 09:49
People say not to take mass media too seriously, but
honestly, "I saw it on the news/in the paper" still carries more weight than "I read it on 5ch."
28AnonymousOct 11, 2026 09:49
This is just the ceiling of the sponsor-funded business model. If the people holding the purse strings say no, everything's a no. Same with YouTube — Google writes the rulebook there too.
As long as you're operating on someone else's turf, you can't just do whatever you want. If you don't like that, the answer is to build your own platform and do your own thing there.
Something like Downtown Plus (the comedy duo Downtown's own subscription platform), where you take on all the risk yourself, is the real answer.
29AnonymousOct 11, 2026 09:49
Isn't the answer just to find sponsors who won't make a fuss no matter what you say or do?
31AnonymousOct 11, 2026 09:50
That's because the trash media ("masugomi") themselves are the ones who demanded excessive compliance from politicians and everyone else.
35AnonymousOct 11, 2026 09:51
Watching TV will turn you stupid.
36AnonymousOct 11, 2026 09:51
Paying absurdly cheap, below-market airwave usage fees is effectively the same as being subsidized by taxpayers.
It's a waste of public airwaves — terrestrial TV should just go off the air already.
37AnonymousOct 11, 2026 09:52
If you throw an excuse like that out there, it ends up applying to social media too — like saying people shouldn't get so worked up over stuff said jokingly online either.
38AnonymousOct 11, 2026 09:52
That's exactly why he's still stuck in that "Heisei brain" mindset.
47AnonymousOct 11, 2026 09:57
Re: #38
But it's a fact that TV was more entertaining back when it still had that "Heisei brain" mindset, though.
82AnonymousOct 11, 2026 10:18
Re: #47
I'm "Heisei brain" too, born in the late Showa 50s (late 1970s), but
the '90s really were good.
Dramas, music shows, CDTV, stuff like that.
That said, I never watched comedy or variety shows even back then.
People around me stopped watching TV around the mid-2000s too —
TV got boring and people quit watching it while it was still the Heisei era.

Background and key points of this topic

TOKIO was originally a five-member group, but Tatsuya Yamaguchi left over a scandal in 2018, followed by Taichi Kokubun in 2024, leaving the group now effectively down to a two-man lineup of Shigeru Joshima and Matsuoka. The mocking references to the group’s “scandal rate” that ran through the thread stem from this history. What tends to get overlooked, though, is that Matsuoka’s comment wasn’t about any individual scandal — it was aimed at the recent tendency to make a fuss over variety-show remarks without distinguishing legitimate criticism from outright slander. In fact, the malicious online attacks on cast members of “VIVANT” mentioned at the end of the original article are a textbook example of exactly the kind of “taking it too seriously” reaction Matsuoka was pointing at — showing that TV compliance debates and online hostility are really two sides of the same coin.

※This article is composed from excerpts and a summary of the 5ch (Entertainment/Sports Breaking News+) thread “[Entertainment] Masahiro Matsuoka addresses TV compliance: “What’s said on TV isn’t something you should take seriously,” “getting so worked up over it…”“.

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