M2 President: Game Pass Is a Failure, Xbox Series S a Ball and Chain — 5ch: “Nobody’s Picking Xbox”

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The story

The president of game development company M2 was reported on 5ch’s hardware/industry (“Geha”) board for saying that Xbox’s subscription service “Game Pass” is a failure, and that the low-price “Xbox Series S” has become a ball and chain on hardware rollout. In the thread, posters raised technical points that Series S’s reduced memory (compared to Series X) makes it impossible to drop support, putting the burden on developers, and noted this is a different situation from the performance gap on Switch. On the other hand, some pointed out that Game Pass contract payouts have helped studios recoup development costs, so opinion was split on whether it can really be called a failure.

What people said

1AnonymousNov 12, 2026 19:44
What even is this Xbox Series S, getting mocked by not just Harada but Horii and Mihara too
4AnonymousNov 12, 2026 19:45
No matter how much of a bargain they say it is, nobody's picking Xbox
5AnonymousNov 12, 2026 19:46
And here 'Chikan' (a notorious hype-poster nickname) was hyping it up as the optimal gaming choice
6AnonymousNov 12, 2026 19:46
That's costing a ridiculous amount though
10AnonymousNov 12, 2026 19:48
By that logic, wouldn't PS5 be a ball and chain for the PS5 Pro too?
16AnonymousNov 12, 2026 19:53
Re: #10
That's positioned more as a higher-end GPU refresh for existing PS users — developers don't even have to support the Pro enhancements if they don't want to.
What makes Xbox Series S the worst is that devs have no choice but to support it, yet its memory spec differs from Series X — game content loading ends up bottlenecked by the S.
If it could just reject games outright like an underpowered PC, it wouldn't be hated nearly this much.
84AnonymousNov 12, 2026 21:11
Re: #10
This really is peak "Chikan-brain" energy lol
17AnonymousNov 12, 2026 19:53
Fixed specs are supposed to be the whole advantage of consoles, so they probably never built up the flexible dev know-how PC has, where users can tweak graphics settings themselves.

Now that cross-platform releases (PC included) are the norm, it probably isn't that much of a ball and chain anymore anyway
28AnonymousNov 12, 2026 19:58
Re: #17
On PC it's fine if a game just doesn't run on low-end specs — if Series S were allowed to do the same, it wouldn't be a ball and chain either
18AnonymousNov 12, 2026 19:55
Well, it's probably his honest opinion, but that doesn't mean a company president should be picking fights like that — not as a leader, and not as a person
25AnonymousNov 12, 2026 19:57
Re: #18
The middle-aged guys in this industry never shake off their childishness.
They're always going on about "games for grown-ups" but can't practice it themselves
20AnonymousNov 12, 2026 19:56
The money that trickles in from Game Pass is probably really just pocket change
39AnonymousNov 12, 2026 20:10
Re: #20
The reason Stalker 2 recouped its development costs within days of launch was the Game Pass Day One contract payout
42AnonymousNov 12, 2026 20:16
Re: #20
Tango Gameworks proudly bragged about Hi-Fi Rush and Ghostwire: Tokyo hitting 5 million players on Game Pass — and then the whole studio got shut down anyway
21AnonymousNov 12, 2026 19:56
Switch also caught flak for having two performance tiers, but since that was contained within a single piece of hardware, developers grudgingly decided to support it anyway
40AnonymousNov 12, 2026 20:10
Re: #21
Switch's handheld mode just drops the GPU clock speed from docked mode — everything else is the same.
Series S, on the other hand, actually has less memory than Series X.
For developers, that difference is huge
52AnonymousNov 12, 2026 20:36
Re: #21
With Switch, developers have no choice but to support it whether they like it or not — but Xbox just doesn't sell
23AnonymousNov 12, 2026 19:56
Sony's trying to pull the exact same move with the "PSP3" (working title)
31AnonymousNov 12, 2026 20:01
Re: #23
Given how much semiconductor prices have spiked lately, that's not such a bad choice.
Packing in 24GB or 32GB of GDDR7 doesn't even fit Pro-tier pricing anymore.
Basically, they just need to match the console's memory spec to whatever the "PSP3" uses
26AnonymousNov 12, 2026 19:57
Bashing Series S given how expensive parts are right now doesn't really make sense to me.
Rejecting that approach is more like a dark chapter for the game industry itself
29AnonymousNov 12, 2026 19:58
Re: #26
They're still charging straight toward the cliff.
Probably won't stop until the graphics workload triggers a massive round of layoffs
30AnonymousNov 12, 2026 20:00
Re: #26
That makes no sense.
That argument would hold up if Series S were actually cheap — do you even know its price?
27AnonymousNov 12, 2026 19:57
He's not mocking it though.

As a strategy to spread Game Pass, it wasn't the wrong call.
But he's saying the painful part is that Game Pass itself turned out to be a failure
89AnonymousNov 12, 2026 21:13
Re: #27
So Game Pass really was a failure after all
34AnonymousNov 12, 2026 20:04
There's really no way to praise it, honestly.
Why doesn't Valve, which has the Deck and the Machine, say "you must support Deck/Machine to release on Steam"?
47AnonymousNov 12, 2026 20:29
Re: #34
And because of that, they don't guarantee everything actually runs
64AnonymousNov 12, 2026 21:00
Maybe he's just frustrated because games don't sell on Xbox?
77AnonymousNov 12, 2026 21:07
Re: #64
Outside of subcontract work, M2 hasn't released a single game on this generation's Xbox
70AnonymousNov 12, 2026 21:03
Still, PS5 really lucked out… It won purely because Microsoft kept piling mistake on mistake with its Xbox strategy — Series S, the multiplatform strategy, all of it.
Objectively speaking, Xbox Series X's hardware design and service lineup were way better than PS5's.
Such a waste that they self-destructed by doing one weird thing after another
87AnonymousNov 12, 2026 21:12
Re: #79
Series S also ended up acting as a kind of bridge to Switch 2.
It sits in this oddly precise spot: Series S > Switch 2 > Xbox One X.
Re: #70 So down the line, it might actually turn out to be an annoyance for the PS side too
79AnonymousNov 12, 2026 21:08
For Japanese games, I think Series S's performance level is actually just right.
And M2 clearly understands that well
105AnonymousNov 12, 2026 21:26
Re: #96
Somebody go buy Chikan's FH6, it's only sold 1,401 copies lol
110AnonymousNov 12, 2026 21:29
Re: #105
Don't start throwing sales numbers around, you beggar — Wolverine only did 22k copies!!
108AnonymousNov 12, 2026 21:28
Xbox is probably the only platform hated by users, retailers, AND third parties all at once 🤣
No wonder users keep dwindling, retailers are pulling out, and Xbox being left out in the cold isn't going away either lol
111AnonymousNov 12, 2026 21:30
Re: #108
This is the hardware that even the world-renowned Kojima fled from — did you really think it was well-liked?

Background and Discussion Points on This Topic

At launch, Xbox Series S was designed on the premise that it would simultaneously support the same generation of games as Series X, but its memory is only 10GB versus Series X’s 16GB, and the amount actually usable for development is even smaller. The thread’s point about “different memory specs” refers to this, and there’s a technical nuance here — it’s a different situation from Switch, where the handheld/docked difference is limited to GPU clock speed. Also, since Game Pass isn’t a one-time purchase but recoups development costs through flat subscription contract payouts, it’s hard to call it an outright failure based on unit sales alone, and the thread indeed cited examples like Stalker 2 recouping costs through contract money. On the other hand, Tango Gameworks, maker of Hi-Fi Rush and Ghostwire: Tokyo, had publicized strong Game Pass numbers, yet the studio was shut down anyway — a contradiction where high play counts don’t guarantee business continuity, which is also part of the backdrop to this discussion.

*This article is compiled from excerpts and a summary of the 5ch (Hardware/Industry [Geha]) thread “[Tragic News] M2 President Declares Game Pass a Failure and Xbox Series S a Ball and Chain.”

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