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The story
The YouTube “likes” count on I=LOVE’s (Ikoi-love) new single “Koi Hajimemashita” MV, reportedly at 100,000 as of September 19, later dropped to roughly 41,000 — sparking discussion on 5ch’s Hello! Project board. Thread posters brought up YouTube’s system of retroactively “correcting” like counts once fake or repeated likes are verified against real activity, and fans of rival groups began accusing each other of padding their numbers. Some posts raised questions by citing view counts broken down by country, and the discussion drifted from simple fact-checking into a full-blown back-and-forth with no resolution in sight.
What people said
"Koi Hajimemashita" MV Likes
September 19 — 100K
No way that happens
Juice=Juice's numbers are 100% organic
If one person clicks it a bunch of times, it gets corrected back to the real count
YouTube's had this system forever
Their correction's coming next
Exactly
It's basically grandpa's daily routine at this point
Those old guys have nothing else to do, so they just click away in their free time
Clicking it a bunch of times by yourself doesn't even raise the count though
Also if you unlike/relike it resets to no rating, so you'd need to click an odd number of times
Juice=Juice's cheating, that is
Juice=Juice's turn is next
What now?
The big correction's coming
The fact it got flagged as spam once doesn't just disappear
I bet the Juice=Juice old-timers are in for a pretty harsh one
I bet people bought in thinking likes mattered more than views this time
Getting scared and running off into denial
You're the one in denial here
"It was only 40K to begin with," lmaooo sure
I'd get it if it dropped along with the view count
So proud right now
This is all 100% organic, right?
That like count's way too high lol
There's a real chance they're doing it too lol
You can't trust any of these numbers as a metric anymore
Then again, every idol group does this, so none of them are trustworthy to begin with
That's Juice=Juice to a T
Not a single one of their numbers can be trusted
That's Juice=Juice to a T
Not a single one of their numbers can be trusted
Background and Key Points of This Topic
YouTube is known to retroactively correct view and like counts when it detects unnatural patterns, such as the same user rapidly clicking repeatedly in a short span of time, and the thread’s talk of numbers being “corrected to reflect real activity” appears to refer to this mechanism. That said, the reported change from 100,000 to 41,000 is based solely on the original poster’s own observation — no official statement from YouTube or independent verification has been presented. Disputes over idol MV view and like counts, with fans of different groups accusing each other of “padding the numbers,” are a recurring sight across idol-related boards on 5ch, and discussions like this one typically play out through speculation and wishful thinking rather than hard evidence — this thread being a textbook example.
※This article is compiled and summarized from the 5ch (Hello! Project board) thread “[Bad News] I=LOVE’s Latest MV Likes Slashed from 100K to 41K.”
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