Japan Series Overtime Could Push Back VIVANT’s Start Time — TBS Announcement Has 5ch Saying ‘The Broadcast Is Mandatory’

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The story

On the 19th, TBS announced that if Game 2 of the “SMBC Japan Series 2026,” scheduled to air on the 25th, runs past three hours, it will delay the start time of the Sunday Theater drama VIVANT. The matchup is the championship decider between DeNA and SoftBank, with the series having opened on the 24th at Yokohama Stadium and PayPay Dome. On 5ch, discussion centered on the existence of a “mandatory rule” requiring one of the key networks or NHK to carry the Japan Series broadcast live through to the end, the fact that Japan Series ratings in recent years have stayed in the single digits, and comparisons between those ratings and VIVANT’s.

“Baseball or Bepan?” [Bepan is the secret unit from VIVANT] Japan Series Game 2 — if the game runs past three hours, “VIVANT”‘s start time will be pushed back

On the 19th, TBS updated the programming schedule on its own website, confirming it will air a live broadcast of Game 2 of the pro baseball “SMBC Japan Series 2026” (at Yokohama Stadium) on the 25th.

The championship series between the Yokohama DeNA BayStars and the Fukuoka SoftBank Hawks runs from the 24th at Yokohama Stadium and Mizuho PayPay Dome.

Source: news.yahoo.co.jp / Read the original article here

What people said

6AnonymousOct 20, 2026 00:27
Great, this is gonna produce another generation of kids who hate baseball
85AnonymousOct 20, 2026 01:22
Re: #6
Kids couldn't care less about VIVANT
7AnonymousOct 20, 2026 00:28
Re: #1
Baseball ratings are like 8% at best, right?
Being forced to air this is basically a punishment game
8AnonymousOct 20, 2026 00:29
These days even Nippon TV only airs it out of obligation
10AnonymousOct 20, 2026 00:30
I'd guess VIVANT and baseball have overlapping viewer demographics, but baseball doesn't seem popular with old folks anymore either, so I guess that's why it's getting bashed
11AnonymousOct 20, 2026 00:30
Just hand the broadcast rights for 'yakyu' off to another network lol (yakyu — a jeering misspelling of 'baseball' used by baseball-haters on 5ch)
15AnonymousOct 20, 2026 00:34
Re: #1
Re: #11
Broadcasting the baseball Japan Series isn't about broadcast rights or anything like that —
it's mandatory.

Rules on broadcasting the pro baseball Japan Series:
1. One of the key networks + NHK absolutely must broadcast it
2. The game absolutely must be broadcast start to finish

No matter how low the ratings, no matter how much a station doesn't want to air it, if they're assigned, they have to broadcast.


Not many people know this.
From the perspective of TV industry people, pro baseball is treated like a cursed object because of its low ratings
50AnonymousOct 20, 2026 00:55
Re: #11
In yesterday's preview for Sazae-san [a long-running Sunday-evening anime], it said "next episode" instead of "next week's episode,"
and people were saying they must've changed the wording in anticipation of the Japan Series broadcast —
turns out Fuji TV didn't get the broadcast rights after all.

Re: #42
It's this time of year and it's the weekend, so they should just run it as a day game like in the old days.
Since it's usually a night game, day games used to feel special too
12AnonymousOct 20, 2026 00:31
Baseball's definitely getting trashed for this
13AnonymousOct 20, 2026 00:31
After 9pm they could just bump it to the sub-channel, no?
14AnonymousOct 20, 2026 00:33
It would definitely pull better ratings than the Japan Series.
Games 1 and 2 of the Japan Series have been single digits for years now, haven't they
16AnonymousOct 20, 2026 00:35
Baburu e GO!! (Bubble Fiction, the 2007 movie)
19AnonymousOct 20, 2026 00:36
Re: #16
Hirosue was so hot in that
18AnonymousOct 20, 2026 00:35
Well of course TBS is going to broadcast a BayStars game
20AnonymousOct 20, 2026 00:36
Re: #18
Being a shareholder or whatever has nothing to do with it lol
It's a rule — whichever station gets assigned is forced to broadcast the game
21AnonymousOct 20, 2026 00:38
Re: #15
The relationship between Japanese TV networks and baseball
is just like North Korea 🤮
22AnonymousOct 20, 2026 00:38
It's all part of the plan to scoop up viewers waiting for VIVANT, so everything's going according to plan
23AnonymousOct 20, 2026 00:40
A drama this childish is popular?
Japanese people's intelligence really is dropping
25AnonymousOct 20, 2026 00:40
Re: #23
Go remember how insanely low-IQ Showa-era [1926–1989] TV shows were, grandpa lol
24AnonymousOct 20, 2026 00:40
Isn't that exactly what the sub-channel is for?
TV networks really are inflexible lol
26AnonymousOct 20, 2026 00:41
Re: #24
Putting the Japan Series on a sub-channel is banned by the rules
28AnonymousOct 20, 2026 00:41
What's the point of a 6:30 first pitch?? Just start it at 5
29AnonymousOct 20, 2026 00:42
It's gonna soak up VIVANT's viewers and pull baseball's best ratings of the year!
31AnonymousOct 20, 2026 00:43
Theory: zero people are watching VIVANT because they genuinely think it's good
34AnonymousOct 20, 2026 00:46
Re: #31
Theory: zero people are watching pro baseball because they genuinely think it's interesting

Honestly, this theory would get way more support
Only an idiot could sit through watching that stuff
33AnonymousOct 20, 2026 00:46
Far from becoming a bigger social phenomenon than season 1,
it's apparently a hollow, mediocre flop
Might as well just air baseball
41AnonymousOct 20, 2026 00:50
Re: #33
Every single episode of VIVANT beat last year's Japan Series ratings
38AnonymousOct 20, 2026 00:47
I don't think the Japan Series is gonna pull good ratings this time
40AnonymousOct 20, 2026 00:49
Re: #38
We only just watched the underdog Yokohama team and the champion Hawks not long ago
If this were dragging to game 7 it'd be one thing, but for game 2 it's gonna be tough no matter who wins first
47AnonymousOct 20, 2026 00:54
Re: #40
TBS broadcast that game 2 too, and it bombed
The Japan Series barely scrapes into double digits for game 1 and the final game
Games 2 and 3 especially have terrible ratings

Game 2, Sunday Oct 27
SoftBank vs. DeNA 6-3, TBS
17:45 4.0
18:03 6.9
56AnonymousOct 20, 2026 01:01
Re: #40
Maybe it's because I'm a Pacific League fan (and hate 'em), but I've got zero interest in a Hawks game lol — though I am rooting hard for the BayStars
42AnonymousOct 20, 2026 00:50
Baseball should just be Sunday mornings, no?
The old folks are sleepy by nighttime anyway
45AnonymousOct 20, 2026 00:52
Ratings in Kitakyushu are pretty high when SoftBank's playing
But in Kanto it's weak no matter who's in it — even with the Giants it's not much different from Yakult or DeNA
52AnonymousOct 20, 2026 00:56
Re: #45
Regional ratings are low-value to sponsors
In terms of actual viewer numbers, 10% in northern Kyushu comes out to less than 1% of the Kanto rating
So even with high ratings regionally, there's no real payoff for the key networks
What matters is the Kanto rating
66AnonymousOct 20, 2026 01:08
Re: #1
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91AnonymousOct 20, 2026 01:26
Kanagawa's got one of those indie UHF stations too, right, like Sun Television?
93AnonymousOct 20, 2026 01:28
Re: #91
TVK, TV Kanagawa

Background and Key Points of This Discussion

There’s a long-standing arrangement for broadcasting the pro baseball Japan Series: one of the commercial key networks or NHK must always carry the game live, from start to finish. Because the assigned station has to see the game through to the end regardless of ratings, broadcasts have continued even as ratings have stayed in the single digits in recent years. Alongside explanations of this system, posters in the thread pointed out that VIVANT’s per-episode ratings have topped those of past Japan Series broadcasts, and noted the broadcasters’ own circumstances — that ratings carry different value in Kanto versus regional areas — revealing structural factors on the industry side that can’t be captured by a simple popularity comparison.

※This article is compiled as an excerpt and summary of the 5ch (Entertainment & Sports News+) thread “[TV] “Baseball or Bepan?” TBS to broadcast Japan Series Game 2 — if the game runs past three hours, Sunday Theater’s “VIVANT” start time will be pushed back.”

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