A collaboration between FFXIV and Suntory has revealed that dedicated vending machines featuring original-label cans will appear at five locations nationwide. The headline item, Lemon Squash, costs ¥900 and is sold at room temperature rather than chilled — prompting a wave of shocked reactions on the thread, with many comparing it to the infamous “filling-less yakisoba” scandal. Some calmer replies pointed out that “Suntory’s collab-exclusive machines have always been room-temperature by design,” and the situation gradually became clearer.
Original-label FFXIV cans go on sale at Suntory vending machines nationwide starting August 31. Dedicated vending machines also make their debut
Sales will also be conducted through the dedicated vending machines
Source: famitsu.com / Original article here
Well, commissioning custom original labels/stickers for a niche game is naturally going to cost more.
Carbonated drinks degrade if you keep cycling them between room temp and refrigeration.
Of course they don't know. It's unreasonable to expect a first-time customer to already understand something like that.
Exactly this. You finally track down a vending machine in the blazing heat, and what comes out is basically boiling juice — worst possible impression for the game lol
[Blue Suntory-brand machines]
Lemon Squash, ice-cold!
[White collab-exclusive machines]
Lukewarm Lemon Squash lol
>>66
Room temperature is only for the diehard fans lmaooo
By normal standards it's crazy, but think of it as fan-business, and it's pretty par for the course.
Every title's collab is priced like this, and they've been popping up a lot lately — maybe Suntory's really pushing this line.
Thinking of it as a vending-machine drink is the mistake. You should think of this product as a can-sized gacha pull.
Apparently to the diehards it's a bargain — buying ¥20-cost filling-less yakisoba with a ¥1000 bill that itself only cost ¥10 to print lol
*This article is excerpted and summarized from the 5ch (Hardware/Industry, “Geha”) thread “[FFXIV] In this blazing heat they skimped on refrigeration power and are selling lukewarm Lemon Squash for ¥900 from a dedicated vending machine lol“.







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