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The story
What had the Hello! Project board buzzing was a back-and-forth over whether BEYOOOOONDS’ new single “Haito” can hold onto its momentum now that the initial buzz has settled. Against the skeptical view that “Haito is great, but every other song is stuck in the group’s goofy comedy-skit style, so there’s nothing to pull you in,” came a wave of pushback: the song is still trending on X a week after release, its live-performance clip keeps racking up views, and the gap with Morning Musume’s new single is closing in on 100,000 views — hardly a slump, they argued, but real momentum. The talk spread into comparisons with Juice=Juice, who once weathered the same goofy-comedy phase, and even spilled over into reviews of Tsubaki Factory’s new song.
What people said
Well, yeah, obviously.
You think "Haito" is good, then go listen to their other songs and it's straight-up goofy hell.
"The original Juice=Juice lineup basically burned out right after their first Budokan show, and the tour that followed was rough going.
Just as Juice=Juice was about to slide into the goofy-comedy lane, bringing in the powerhouse vocalist Dambara turned things around.
So the goofy-comedy role ended up falling to BEYOOOOONDS instead."
Tsubaki's new songs have been trash lately though
Megane, Vitamin ME, DNA, Haito, dodiddone
The only one in there that's seriously goofy is Megane — the rest are pretty normal
It's only been a week since it blew up on X
The live clip posted three days ago is still climbing
And it's about to close a 100k-view gap with Morning Musume's new song
Momusu is miles better than both Angerme and BEYOOOOONDS
It's gotten a bit better since
Can't beat "Moremi," but they've got "Mappira" and "Aiueon," so that's good enough
And the second you say anything even mildly critical about the skits, their fans pile on, so it turns into this exhausting "Hello! Project fan" cycle — the fans themselves end up dragging the group down.
Maybe the chorus of "Girigiri Tensei" at a stretch — that's not enough to get hooked
There are skit songs I do like, but everything's built around short-form clips these days, and if it's not catchy on first watch nobody sticks around — makes you wonder what anyone without a Hello! Project fan's tolerance would even think watching that
Her songs are honestly all better anyway
They're all just cheap-sounding songs
If it doesn't start right on the vocals they scroll to the next thing immediately
And these songs open with a comedy skit
Oh, so that's what this is
Well hey, fine by me I guess
Angerme's got nothing like that going for it
They've got Nagano, don't they
And once solid arguments from genuine Hello! Project fans plus "Haito's" actual, ongoing momentum start winning out,
they just spam copypasta to bury the thread once they're losing lol
Their pre-"Haito" songs are miles better, honestly
It's already blown past "High Tension"
It's kind of a downer
They were clearly trying to make that one blow up via short-form clips
But "Po~jitibu" builds up slowly, and nobody's got the patience to wait
It just gets irritating and you scroll past
Background and Key Points of This Discussion
The premise driving the thread — that the song “quickly lost steam” — is itself contested within it, with pushback like “it’s been a week since it blew up on X, and the live-performance clip’s view count keeps climbing,” so opinions differ on whether its popularity is actually fading. There are broadly two points of contention: one is the argument that BEYOOOOONDS’ signature comedic “goofy-skit” style of songs makes it hard to hook new listeners; the other is a comparison with how Juice=Juice built up support after going through a similar phase. The discussion also branched off into reviews of other groups’ new songs, like Tsubaki Factory’s, and grievances about the agency’s handling of member casting. Note that the numbers cited here are based purely on posters’ impressions within the thread, not verified against official sales or view-count data.
*This article is excerpted and summarized from the 5ch (Hello! Project) thread “Some Say BEYOOOOONDS’ “Haito” Fizzled Out Fast Because “Even If You Like It, Their Other Songs Are Goofy Hell — Unlike Juice=Juice, They Have No Back Catalog to Hook You, and That’s Fatal”.”
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