Morning Musume’s “SexyBoy” MV Resurfaces — 5ch: “That’s Just an All-Star Visual Lineup”

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The story

On 5ch’s Hello! Project board, a poster who rewatched the recently-resurfaced “SexyBoy” music video started a thread praising how stunning the Morning Musume members looked back then. Fans nostalgically recalled the lineup they call the “Platinum Era” — Hitomi Yoshizawa, Miki Fujimoto, Ai Takahashi, Asami Konno, Eri Kamei, Sayumi Michishige, and Koharu Kusumi — with comments like “no current idol group can touch this” standing out. At the same time, some worried that all the attention on former members was overshadowing talk of the current 2026 lineup, so reactions to the renewed buzz were mixed.

What people said

1AnonymousOct 13, 2026 11:04
Obviously Yoshizawa, Fujimoto, Takahashi, Konno, Kamei, Michishige, and Kusumi are the classic beauties and cute types,
even the "cute-ugly" (busakawa) Tanaka and Niigaki were totally on point, and even Ogawa was relatively decent by her own standards at the time
Flawless — this really was THE visual group.
2AnonymousOct 13, 2026 11:05
They got dragged for it back then, though
though that's mostly because people were comparing them to '80s legends.
4AnonymousOct 13, 2026 11:15
Take Konno and Ogawa out of this lineup
and you get the next single, "Aruiteru" ("Walking").
6AnonymousOct 13, 2026 11:17
Re: #4
"Aruiteru" really is Morning Musume's best-ever visual lineup, isn't it?
5AnonymousOct 13, 2026 11:16
Right, and that's exactly why it's bad news if "SekuBo" (SexyBoy) blows up —
because it only puts the spotlight on the Platinum Era members,
not on the current '26 lineup.
14AnonymousOct 13, 2026 11:22
Re: #5
Relax, there's zero chance it actually blows up lol
7AnonymousOct 13, 2026 11:18
In the end this just turns into "Morning Musume used to be amazing, but now it's nothing special," doesn't it?
8AnonymousOct 13, 2026 11:19
So in the end Morning Musume really is just a "preservation society"! Got a comeback for that, any of you?
10AnonymousOct 13, 2026 11:20
Right at the start Tsunku's yelling something — what's he actually saying?
"Hinohaa"??
30AnonymousOct 13, 2026 11:39
Re: #10
It's "Jingle beeeells,"
isn't it?
11AnonymousOct 13, 2026 11:21
Barely any current members have even sung this song, and people are happy it's going viral?
13AnonymousOct 13, 2026 11:22
Even if current members sang it, this song falls flat without cute girls to carry it.
17AnonymousOct 13, 2026 11:24
The Platinum Era members could drop into a Sakamichi group (the Nogizaka46/Sakurazaka46 family) today and still rank near the top.
Current members would get cut at a Sakamichi audition.
18AnonymousOct 13, 2026 11:25
Re: #17
Sakamichi's already past its peak, losing out to =LOVE (Equal Love) these days.
21AnonymousOct 13, 2026 11:29
Re: #15
Nah, they just look like kids to me.
24AnonymousOct 13, 2026 11:33
Re: #21
Well, the Wolf board's regulars (5ch's nickname for the Hello! Project forum) are mostly old-timers, so of course.
22AnonymousOct 13, 2026 11:30
Re: #18
They're not losing.
25AnonymousOct 13, 2026 11:33
Re: #22
They're not losing?
27AnonymousOct 13, 2026 11:34
Mikitty's spiky delinquent (yankee) energy is incredible.
28AnonymousOct 13, 2026 11:36
I seriously love Sayu's awkward dancing.
29AnonymousOct 13, 2026 11:39
It's not just the looks! Simple, straightforward songs like this are exactly what works.
Why can't they do this anymore?
32AnonymousOct 13, 2026 11:55
Re: #29
I mean, there's "Hapi" (fan nickname for one of their other upbeat tracks), isn't there?
39AnonymousOct 13, 2026 12:17
Re: #29
That's the twilight of Tsunku's increasingly twisted songwriting phase.
31AnonymousOct 13, 2026 11:48
Wasn't SekuBo supposed to be big in Ni-chōme (Tokyo's famous gay nightlife district)?
35AnonymousOct 13, 2026 12:09
I knew about this song back then because the Wolf board crowd was secretly hyping it up (stealth marketing),
like that "ueh ueh" ASCII art and stuff.
Though I didn't become a Wolf board regular myself until the Idol Warring States era.
40AnonymousOct 13, 2026 12:17
Re: #35
I remember seeing that ASCII art in an FX (forex trading) livestream thread.
36AnonymousOct 13, 2026 12:11
I've always thought SekuBo deserved more recognition,
but I never imagined it'd have a mini viral moment 20 years later.
38AnonymousOct 13, 2026 12:13
It's a true legacy of a genuine national idol group —
after this the group lost its flagship status and the lineup quality declined at an accelerating rate.
41AnonymousOct 13, 2026 12:19
SekuBo's visual level is insanely high,
and the song itself is super catchy too — genuinely good track.
42AnonymousOct 13, 2026 12:20
Everyone's got their hair straight and down in SekuBo, so back when I was a new fan I had a hard time telling Fujimoto and Takahashi apart.
43AnonymousOct 13, 2026 12:21
The YouTube MV's picked up about 200,000 views since it started going viral.
44AnonymousOct 13, 2026 12:21
Even calling it a "comeback," isn't it really just that the camera close-up at the start of the MV looks like someone's mom microwave-thawing fried rice?
Doesn't matter that there's no sound.
46AnonymousOct 13, 2026 12:22
Was there ever a member cuter than "Ebamifu"?
47AnonymousOct 13, 2026 12:26
I finally get the "frozen fried rice" joke now,
but you really shouldn't get close to a running microwave — those electromagnetic waves are no joke.

Background and Key Points

“SekuBo” is the nickname fans settled on; the song’s official title is “SexyBoy.” The “Platinum Era” mentioned in the thread is fan slang for the stretch of Morning Musume’s lineup history when members’ fame and skill were both at their peak — it’s not an official designation. The discussion split roughly into two camps: one simply praising the visual beauty of the music video, and the other worrying that renewed hype around former members might overshadow the current (2026) lineup’s activities — a divide in attention that naturally arises from the group’s long, multi-generational history. It’s also worth noting that claims like “no current idol can compete” are just individual posters’ opinions, not based on any objective measure.

※This article is excerpted and summarized from the 5ch (Hello! Project) thread “I rewatched the SexyBOY MV since it’s blowing up again and the visuals are just godlike — no current idol is on this level“.

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