Miss Seventeen 2026 Winners Announced: Four Chosen, Including a ‘Today’s Crush’ Alum

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The story

“Rakuten GirlsAward 2026 AUTUMN/WINTER” was held on September 26 at Makuhari Messe in Chiba, where the four winners of the “Miss Seventeen 2026” model audition were announced. Miss Seventeen is a long-running audition that has launched the careers of stars like Keiko Kitagawa, Suzu Hirose, and Ayami Nakajo, and this year’s four winners include an alum of the dating reality show “Today’s Crush” (Kyou Suki ni Narimashita). On 5ch forum threads, discussion focused less on the winners’ talent or looks and more on comments like “they all have the same hairstyle, I can’t tell them apart” and “guess I’m just getting old,” alongside chatter about how changes to Seventeen magazine’s publishing schedule affect the audition’s standing.

Oricon, September 26, 2026, 4:23 PM

The fashion event “Rakuten GirlsAward 2026 AUTUMN/WINTER” was held on the 26th at Makuhari Messe in Chiba. During the event, the winners of “Miss Seventeen 2026” were announced.

“Miss Seventeen” is an audition that has produced numerous famous models, actors, and singers, including Keiko Kitagawa, Suzu Hirose, Ayami Nakajo, Rikako Yagi, and Hiyori Sakurada.

Source: oricon.co.jp / Original article here

What people said

2AnonymousSep 26, 2026 19:22
Watching Osaka night-view videos on YouTube is more fun than watching "Peace-kun" the peacock at Omiya Park, that's why.
4AnonymousSep 26, 2026 19:22
Once you hit middle age you seriously can't tell the difference anymore.
6AnonymousSep 26, 2026 19:24
Re: #4
Shuffle Hinatazaka + Sakurazaka + Nogizaka + AKB together and sort them all out correctly.

This might be a harder problem than the University of Tokyo's second-stage entrance exam…
7AnonymousSep 26, 2026 19:24
Re: #4
You don't need to be able to tell (;^ω^)
8AnonymousSep 26, 2026 19:25
Re: #4
I can obviously tell the faces are different, but I have zero motivation to memorize who's who.
Also, quit giving them all the same hairstyle.
9AnonymousSep 26, 2026 19:25
They're probably all AI (´・ω・`) jk (just kidding)
Same face, no individuality.
10AnonymousSep 26, 2026 19:25
This is basically just an award for talent agencies to stock up on influencers at this point.
11AnonymousSep 26, 2026 19:26
They're cute, but don't they all have the exact same vibe going on?
15AnonymousSep 26, 2026 19:29
Fun fact: the entire live-action Sailor Moon cast were Stardust (ST) agency models.
16AnonymousSep 26, 2026 19:30
Tucking your shirt in is a thing now?
Isn't that kind of uncool?
18AnonymousSep 26, 2026 19:32
Getting that good at fake-smiling on cue, what's even the point (´・ω・`)
19AnonymousSep 26, 2026 19:32
Re: #8
No need for an old guy to force himself to keep up
They're basically your grandkids' generation.
21AnonymousSep 26, 2026 19:32
The Nogizaka members are way easier to tell apart by face, and cuter too.
59AnonymousSep 26, 2026 20:07
Re: #21
Honestly I can barely tell those apart either, lol
23AnonymousSep 26, 2026 19:33
This lineup's gonna sell
Debut the four of them as a group like Perfume.
24AnonymousSep 26, 2026 19:33
Since the magazine folded, showing up at events like GirlsAward has become the main gig.
26AnonymousSep 26, 2026 19:34
Being a Seventeen model is basically just the job they get put through before starting an acting career.
28AnonymousSep 26, 2026 19:35
Didn't realize the magazine had already been discontinued… rough world we live in.
30AnonymousSep 26, 2026 19:36
If I said "same hairstyle" to a young girl she'd probably snap at me, "They're totally different!"
But seriously, I can't tell them apart.
33AnonymousSep 26, 2026 19:38
It's already been discontinued as a monthly and now only comes out four times a year, so it's basically worthless now.
34AnonymousSep 26, 2026 19:42
They all look like they're in their late twenties
Could even be married women pushing thirty, honestly.
35AnonymousSep 26, 2026 19:42
If it's quarterly now there doesn't seem to be much room to be active — is there even any value in it?
Maybe just online stuff?
36AnonymousSep 26, 2026 19:44
Re: #4
Same here
But I bet if it were someone on the level of peak Hirosue, I'd be able to tell her apart.
37AnonymousSep 26, 2026 19:44
Same hairstyles and all, can't tell them apart~
Once you become an old man you really do lose the ability to tell faces apart.
38AnonymousSep 26, 2026 19:46
Re: #37
Isn't telling old men apart the harder problem, though?
39AnonymousSep 26, 2026 19:47
Yuyu-chan's got that unmistakable Stardust-agency face.
40AnonymousSep 26, 2026 19:47
So it turns out the cast of Today's Crush were actual talents/entertainers after all.
42AnonymousSep 26, 2026 19:51
Re: #4

Funny how the Showa generation always insists on believing they were the individualistic ones.
44AnonymousSep 26, 2026 19:52
Re: #1
Why'd they pick so many similar-looking girls
An old guy like me just can't tell them apart anymore.
48AnonymousSep 26, 2026 19:55
Re: #44
Theory: the judges were also middle-aged guys who couldn't tell them apart either, so they just passed every girl who looked alike.
45AnonymousSep 26, 2026 19:53
Anyway, why does everyone have the same hairstyle?
51AnonymousSep 26, 2026 19:59
This Iwase Yuyu girl is already signed with Stardust?
52AnonymousSep 26, 2026 20:00
Kids from Stardust, Seju, and Asia Promotion, huh
This was basically decided before it even started.
53AnonymousSep 26, 2026 20:00
They're cute, sure, but not being able to tell them apart makes me feel my own age.
54AnonymousSep 26, 2026 20:02
They pick new winners every year
so it's not that rare of an award
It's more of a stepping stone for rookies at major agencies.

Background and Talking Points

Miss Seventeen is an audition launched by the long-running fashion magazine Seventeen, with a track record of producing actresses and models signed to major agencies, including Keiko Kitagawa and Suzu Hirose. This time the winners were announced at the large-scale event GirlsAward, and the fact that an alum of a dating reality show made the cut suggests the audition’s role is shifting — from a pipeline for print magazine models into more of a launching pad for talent who thrive on social media and video content, beyond the confines of the magazine itself. Where opinions on the thread diverged was over how to read the winners being “hard to tell apart”: some saw the matching hairstyles and similar facial types as a lack of individuality, while others chalked it up simply to their own generational distance from young pop culture. There were also comments arguing that the drop in Seventeen magazine’s publishing frequency has diminished the audition’s prestige, but it’s worth noting that how the winners’ careers actually play out depends on their future work, and there isn’t yet enough evidence at this point to judge them one way or the other.

*This article is excerpted and summarized from the 5ch (Entertainment/Sports News+) thread “[GirlsAward] Miss Seventeen 2026 Winners Announced: Four Chosen, Including ‘Today’s Crush’ Alums“.

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